PHOTO: Nets have 'One Goal' vs. Hawks... a 'Bone Goal'

With the team facing elimination against the top-seeded Atlanta Hawks on Friday, the Brooklyn Nets are trying to white-out the Barclays Center and inspire their usually tepid fan base with these rather interesting shirts:

Even when they're trying to put together a simple promotion, the Nets find a way to shoot themselves in the foot.

Is it more embarrassing to have a silent, half-empty arena, or 17,000 fans united in pursuit of 'Bone Goal?'

The Brooklyn Knight would never have stood for this.