Chelsea chairman Bruce Buck rules out use of artificial crowd noise

Artificial crowd noise will not be played at Stamford Bridge.

Chelsea chairman Bruce Buck dismissed the idea of pumping crowd noise into the ground to improve the atmosphere while speaking at an event in London hosted by the Wall Street Journal.

His words were the result of comments that Jose Mourinho made in November. Mourinho lashed out at the 41,486 supporters who were in attendance for Chelsea's win over Queens Park Rangers for being too quiet, saying playing at Stamford Bridge is like playing in an "empty stadium."

Buck said the club is working on improving the atmosphere:

Our manager, for some reason, decided to say at a game a few months ago that he thought the fans were a bit quiet at difficult moments. That led us to renew discussions we've had with fans many times over the last decade about improving the atmosphere in the stadium.

One of the problems that we at Chelsea have is because our stadium is sold out every week and it's difficult to get tickets, it's very difficult for us to encourage younger people to attend the matches because they just can't get tickets. 

So we're looking for ... you have to build your fan base for the next decade. And so we're just looking at ways to improve the atmosphere in the stadium and enable younger people to attend matches and it's just a natural progression of things. 

I think every club is looking to improve the matchday experience as we indicated earlier. But we can't have recorded crowd noise, our fans just wouldn't accept that.

The issue of pricing out supporters is a hot topic in the Premier League this season, as the average price of the cheapest tickets in England has reportedly risen 13 percent since 2011.