Look: Who won the Mayweather-McGregor trash talk battle?
Warning: Story contains course language
There was no shortage of insults and expletives during the Floyd Mayweather-Conor McGregor promotional tour.
McGregor insisted afterward that he won the trash talk battle, and as this analysis conducted by Sportsbettingexperts.com shows, he did come out on top in a number of categories.
When it came to profanities used during each tour stop, McGregor led the way in Toronto and London, while Mayweather edged out the UFC star in Los Angeles and New York:

In terms of grade level readability, McGregor beat out Mayweather on all four stops:


This word cloud highlights the most used words spoken by Mayweather and McGregor throughout the tour:

The analysis also looked at 500,000 tweets to see which states speak more favorably about which fighter:

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