Watch: McGregor pays tribute to roots in Beats by Dre ad

You may have heard: Conor McGregor and Floyd Mayweather are going to scrap Saturday in a boxing match in Las Vegas.

What you may not be aware of is McGregor's latest attempt to push his brand.

Along with Beats by Dre, the Irishman released a commercial Wednesday that seemingly traces back to McGregor's roots as a young boy learning to fight in his home country.

McGregor may be the heavy underdog against Mayweather, but, he's already the champ in our books for bumping the Biggie tunes.