Lonzo, LiAngelo, LaMelo Ball land SLAM cover
The Ball brothers are SLAM's latest cover stars.
Los Angeles Lakers No. 2 overall draft pick Lonzo Ball and younger brothers LiAngelo and LaMelo appear on the cover of the magazine's newest issue, which focuses entirely on the future of basketball and the culture surrounding it.
Lonzo. LiAngelo. LaMelo. Ballin' on every level.
— SLAM Magazine (@SLAMonline) July 6, 2017
The Ball Brothers cover SLAM 211: https://t.co/wRNTjULVli pic.twitter.com/5SQQtAT0C5
Their father, LaVar, doesn't appear on the cover, but he did pen an essay for the issue titled "Whole New Ball Game." In it, he discusses Big Baller Brand and the movement it started.
"One of the most important things that a parent can do for their kid is to stay involved," LaVar writes. "In the sports world, many parents have let so many people into their kids' inner circle that there are meetings happening and yet they're not even invited to any of them. Your son is the endorser but gets no say in it - yet he's doing all the work. As parents, we have to understand our value, and the value of our children."