Hawks announce jersey sponsorship deal with Sharecare
Twitter
The Atlanta Hawks and digital health platform Sharecare have reached an agreement on a five-year deal that will put the company's logo on the team's jerseys, it was announced Thursday.
One of Sharecare's founders is Dr. Mehmet Oz - better known as TV's "Dr. Oz" - who attended the announcement alongside the Hawks' ownership group.
This season's jerseys.
— Atlanta Hawks (@ATLHawks) August 17, 2017
Looking good @SharecareInc! pic.twitter.com/xlQ4aKDmWE
Atlanta becomes the 13th NBA team to get a jersey patch sponsor going into the league's first season allowing the new advertising space.
Hawks chief revenue officer Andrew Saltzman told Atlanta Journal-Constitution's Tim Tucker that the deal is the team's second largest annual sponsorship, behind only the Philips Arena naming rights deal.
HEADLINES
- Report: Warriors offer Kuminga 3-year, $75.2M deal
- Wagner leads Germany past Turkey in thrilling EuroBasket final
- Giannis: EuroBasket bronze probably my 'greatest accomplishment'
- Report: Ballmer invested nearly $10M more in Aspiration as startup was floundering
- Allen's estate formally agrees to sell Blazers to Hurricanes owner
Advertisement