Michael Jordan won't do any business deals for less than $10M
Recent reports of the G.O.A.T.'s earning power have outlined dollar amounts that would make Donald Trump green with envy.
For those who wonder how Michael Jordan has been able to amass such incredible wealth, look no further than one of his primary criterion for engaging in business deals.
According to Jordan's adviser, Estee Portnoy, "His Airness" will not consider business proposals unless they have the potential to yield at least eight figures.
A recent testimony from a suit Jordan has filed against a Chicago supermarket elaborated upon the former Chicago Bulls star's price tag:
Jordan protects his brand's value by selling his image rights and endorsements as a "bundled" package - not for a single use - and he won't do business with anyone unless the deal will ultimately be worth at least $10 million, Portnoy said. She added that he only deals with businesses that are "authentic" to him and "add value to his brand."
To the average citizen, an astronomical figure such as $10 million (minimum) serves as a reminder of how Jordan has become one of the deepest-pocketed athletes - current or former - in recent memory.
The 52-year-old replaced the 'M' in his "millionaire" title with a 'B' earlier this year.
As he continues to protect and grow his global brand, Jordan remains one of the most recognizable sports figures in the world more than a decade after lacing them up for the last time.
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