theScore - Empowering the Fan Experience
For your consideration: theScore app (iOS & Android)
theScore is one of the most popular sports media apps in North America consisting of a highly engaged audience of 4-5 million monthly active users, spanning every single U.S. state. These users rely on theScore for live scores, stats, data, and news, with the average user opening the app more than 100 times a month. Driven primarily by a heavy focus on technical innovation and a mobile-first approach, theScore's media app has become the leading challenger to media giant ESPN on mobile.
Built by theScore, Empowering the Fan
As a mobile-first sports media business featuring an industry-leading mobile app development team of over 80 highly skilled software developers and engineers, theScore has been designed and developed to be unique to each and every user. The company's mantra is "Empowering the Sports Fan's Experience" and this is what its flagship app does. Its seamless navigation and intuitive design offers users the ability to add "Favorites," automatically populating the users' favorite leagues, teams, and players into their news rivers. Users can further reorder their favorites and prioritize their content based on what they care about most. Additionally, users can toggle on a wide range of alerts, including breaking news, features, betting data, and play-by-play for games, taking advantage of theScore's powerful push notification system. These notifications happen in real-time, keeping users up to speed.
A Diverse Content Offering
The wide-range of content featured in the app is a combination of original content from theScore's editorial team, consisting of over 60 writers and editors across North America producing 300-400 pieces of content daily, and other third-party media outlets covering more granular local market teams.
Deep Data Integration
theScore has managed to pack an incredible amount of data into a mobile screen, doing so in a way to ensure it's seamlessly presented. Across all major leagues, the app provides deep data for team stats, top performers, and scoring plays, surfaced alongside other important game details. To accompany this data and enhance the user experience, rich gameplay visualizations for football and baseball are included in box scores and the Scores river. Users can also enjoy access to historical stats, player and team averages, standings, and more.
NEW FEATURE: Bet Mode
This year, theScore made history when it became the first media company in North America to create and operate its own mobile sportsbook. Coinciding with this launch, theScore launched a brand new feature - Bet Mode - in its sports app, infusing the mobile sportsbook's lightning-fast score updates and enhanced betting data to create an even better user experience. Sports app across North America can access "Bet Mode," taking advantage of real-time scores and data offerings, as well as increased editorial news and multi-media coverage on the latest and most relevant betting news.
Connecting our Community of Fans
theScore has also broken away from the pack by incorporating unique community and communication features across the app. Its innovative chat and messaging features help connect theScore's community of fans around the games and content they love. Users can find the "Chat" feature in every matchup page, set up group messaging with friends and family, or simply chat one-on-one. Furthermore, prior to the games, theScore's public chat forums are embedded with betting polls allowing users to vote on the spreads, totals, and moneylines to voice their opinions and see what other fans are thinking.
Overall
theScore has maintained an average rating on the App Store of 4.7 with more than 130K reviews and a 4.8 rating on Google Play with nearly 170K reviews. Users continue to return and adopt the app's new offerings, marked notably by the continuous increase in daily user engagement. The app's new innovative features and functionality, specifically chat and messaging as well as the recently introduced sports betting features and capabilities, has taken the digital sports fan experience to a place no sports media app has ever offered before.