Kenny Lattimore says his music sales got big boost after 'The Last Dance'

R&B singer Kenny Lattimore gained some new fans thanks to Michael Jordan and "The Last Dance."

Lattimore told TMZ Sports his music sales and streams skyrocketed after Jordan was shown listening to one of his songs in the documentary series chronicling the Chicago Bulls' 1997-98 season.

"The Michael Jordan effect is definitely real," Lattimore said. "There's so many people from around the world that started following me, sending me messages. People were like, 'This is Jordan's guy' or 'I'm gonna listen to this 'cause this is what Jordan listens to.'

"It totally - in terms of sales and attention - it took everything up to another level ... streams, everything went up."

In the memorable documentary scene, Jordan is sitting at the back of the Bulls' bus when a teammate asks what he's listening to.

"Kenny Lattimore, brand-new," Jordan responds. "It's not even out yet. He's a friend of mine, you know how I can get that."

Lattimore revealed the song was "Days Like This" off his album "From the Soul of Man," which was released in October 1998.

"Blessings to Michael Jordan forever," he said. "I am so grateful of him being a fan."