Terry Bradshaw, Tide fool everyone with fake stain
He got us. That old, hot-take spewing, Super Bowl-winning quarterback-turned-broadcaster got us.
Terry Bradshaw set up the Super Bowl LI audience by pretending to cut a halftime promo with a stain on his shirt.
Looks like you missed something big there, TerryBradshaw #BradshawStain #SB51 pic.twitter.com/Mlw43q3C2W
— SportsCenter HQ (@SportsCenterHQ) February 6, 2017
As Twitter fell for Bradshaw's trap and started poking fun at the former Pittsburgh Steelers quarterback, Tide was a step ahead.
HouSTAIN, we have a problem. I could’ve seen that from space, @TerryBradshaw. #BradshawStain #SB51 #Ad pic.twitter.com/ej1OJECiig
— Buzz Aldrin (@TheRealBuzz) February 6, 2017
My humble beginnings. Never thought I’d make it all the way to #SB51. Thanks @TerryBradshaw. #blessed #BradshawStain pic.twitter.com/zqRq6bW4sA
— Bradshaw Stain (@BradshawStain) February 6, 2017
The laundry detergent company predicted viewers would fall for Bradshaw's supposed gaffe and then hit everyone over the head with irony, airing the second half of its elaborate commercial.