US actor and rapper 50 Cent, aka Curtis Jackson poses during the closing ceremony of the 57th Monte-Carlo Television Festival on June 20, 2017 in Monaco. / AFP PHOTO / VALERY HACHE

Bellator denies paying 50 Cent $1M for 'Get the Strap' catchphrase

8 years ago
VALERY HACHE / AFP / Getty

There's apparently no truth to 50 Cent's claim that he sold his "Get the Strap" catchphrase to Bellator.

The rapper and businessman - real name Curtis Jackson - announced Tuesday on Instagram that the Viacom-owned Bellator purchased the trademarked phrase for $1 million and planned to use it on the MMA promotion's apparel.

A Bellator spokesman told Justin Ivey of HipHopDX.com that Jackson's post "isn't true," but he did confirm the rapper met with executives from the promotion, as well as Viacom representatives.

Jackson sparked rumors of a potential deal with Bellator in May after tweeting a photo of himself meeting with president Scott Coker. The two also sat together at Bellator 199, with Coker describing Jackson afterward as "a friend of the family."

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