Puma files notice of opposition against Tiger's Sun Day Red logos

Puma is pouncing on Tiger Woods' Sun Day Red logos.

The German footwear and sports apparel company filed a notice of opposition against the legendary golfer's new brand, stating that the logos are too similar.

"Due to the confusing similarity of the marks and the identical, legally identical, or closely related nature of the goods and services of the parties, consumer confusion is likely between the Challenged Marks and the Leaping Cat logo," Puma said in the filing.

Woods launched the Sun Day Red brand in partnership with TaylorMade back in February following the end of a 27-year partnership with Nike. The logo features 15 stripes on a tiger, in reference to Woods' 15 career major championships. The name refers to Tiger wearing a red shirt during the final round of each tournament.

"This is a real fight," trademark attorney Josh Gerben told CNBC's Jessica Golden. "Any time you have open litigation, you can lose. I think Puma has a legitimate case."

Gerben's firm is not involved in the lawsuit, Golden added.

"Tiger certainly has a target on his back," Gerben said. "He's big enough to move markets."

This is the second notice of opposition filed against Sun Day Red after Tigeraire - a company that makes cooling products for athletes - stated in September that Woods "unlawfully hijacked" their design. The case remains in litigation in federal court, per CNBC.